How the Yankees Are Killin’ It With Brand Awareness
March 10, 2015
Everywhere I go people are wearing New York Yankees’ apparel. People who probably don’t even know who Derek Jeter is are sporting “Evil Empire” gear from Brooklyn to Berlin. As a die-hard Baltimore Orioles fan, it is painful to see so much international support. Ok, I’m a hater. The point here is that the Yankees don’t need to do much blogging to sell their brand.
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