Wednesday, April 15, 2015

DTV, EMV, and Why Cybersecurity Affects Marketing DTV, EMV, and...





DTV, EMV, and Why Cybersecurity Affects Marketing





March 16, 2015





The cybersecurity transition deadline arrives on October 15, 2015. It changes the scenario for financial transactions and those who aren’t prepared for the switch will be liable for credit card fraud if their technology isn’t up to the new standard. The change to EMV technology will eliminate the ability of identity thieves to harvest data from the old magnetic strip because it doesn’t use a strip — it uses microchips, and more.









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